In a coup for the Brisbane City Council, Grammy Award winning French dance act Daft Punk have been revealed as the new faces of the CityCycle program.
Lord Mayor Graham Quirk confirmed that images of the helmet-wearing DJs would adorn all CityCycle stations from late next month.
“The Council realises the CityCycle program is under-used and needs a boost in its patronage. But now we have Daft Punk in the saddle, this will send a very clear message to the people of Brisbane: RIDING BCC BIKES IS COOL!!!”
Despite his excitement, the Lord Mayor refused to take credit for what he describes as “the most important decision made by the Council since the 1974 floods”.
“Our French contractors JCDecaux actually suggested it. We were whinging about no one having a helmet to use our bicycles and they went, ‘Pffwah, but these guys Daft Punk. They wear the helmets all the time!'”
The Lord Mayor would not reveal the sum paid to Daft Punk, other than to say “it was tens of millions of ratepayer dollars well spent.”
“Did you see Daft Punk at the Grammys? They were still wearing their helmets inside the building! You can’t pay for that sort of advertising. I haven’t checked the figures yet but I reckon CityCycle use would have already tripled by now.”
However, Council Opposition members have called the payment to Daft Punk “a complete waste of public funds”.
Labor Councillor Milton Dick said that the money would have been better spent on local acts Vance Joy or Lorde, who each finished higher than Daft Punk in the recent Triple J Hottest 100 countdown.